Scope
The Metric Insights Online Privacy Statement applies to Metric Insights and our affiliates' websites, landing pages, email, and other marketing efforts. This policy explains how we handle your personal information and your choices regarding tracking.
Personal Information Collection and Use
We collect your personal information when you interact with our websites, request information about our products, or communicate with us. We use this information to:
- Correspond with you about our enterprise software solutions
- Understand how our websites and services are used
- Improve our products and services
- Respond to your inquiries and provide technical support
We may combine information we collect from you with data from other sources to improve our services and customize our interactions with you.
Website Tracking and Cookies
We use two third-party tracking tools to help us understand how visitors use our websites and to improve our services:
- Google Analytics: Helps us understand website usage patterns and improve site performance. This tool collects anonymized data about how visitors interact with our website, including page views, time spent on pages, and navigation paths.
- Salesforce Pardot: Assists with marketing automation and understanding form submissions. When you fill out forms on our website, Pardot helps us manage and respond to your requests effectively.
These tools use cookies and similar technologies to collect information about your interactions with our websites. You have the right to choose whether to allow or disable this tracking through a simple on/off toggle.
Your Privacy Choices
We provide a straightforward way to control tracking on our websites:
- A single toggle allows you to enable or disable all tracking
- This setting controls both Google Analytics and Pardot tracking simultaneously
- Your preference is preserved across our websites
- You can modify your choice at any time
To opt out of tracking, you can:
- A single toggle allows you to enable or disable all tracking
- This setting controls both Google Analytics and Pardot tracking simultaneously
- Your preference is preserved across our websites
- You can modify your choice at any time
Data Protection Under GDPR
As required by the General Data Protection Regulation (GDPR), we:
- Only collect and process personal data with a legal basis
- Implement appropriate technical and organizational security measures
- Honor your rights regarding your personal data
- Process data according to GDPR principles of lawfulness, fairness, and transparency
California Privacy Disclosures
The California Consumer Privacy Act (“CCPA”) requires businesses to provide additional disclosures of California consumer rights relating to the sharing of, access to, and deletion of Personal Data that is collected. We may share Personal Data with third-parties or allow them to collect Personal Data as described in this Privacy Statement. We may share or disclose the Personal Data listed in the section above titled “How We Share Your Personal Data.”
California consumers have a right to request information about the collection of your Personal Data, and access to and deletion of your Personal Data under the CCPA. We do not sell the Personal Data of California consumers and do not discriminate in response to privacy rights requests. Further, we do not collect or process “sensitive” data or protected characteristics under applicable law for the purpose of inferring characteristics about an individual.
If you are a California consumer and you or your authorized agent would like to exercise your privacy rights, please contact us using the contact details in the section titled “Contact Information” below. We may need to verify your identity and place of residence before completing your rights request.
Enterprise Software and Services Data
As an enterprise software provider, we understand the importance of data protection:
- Our customers maintain control over their own data when using our software
- We act as a data processor for any customer data processed through our software
- We implement robust security measures to protect all data
- We assist our enterprise customers in meeting their own data protection obligations
- We provide necessary documentation and support for customer compliance requirements
Contact Information
For questions about this privacy policy or to exercise your privacy rights:
Metric Insights
Corporate Privacy Office
44 Tehama Street San Francisco, CA 94105 U.S.A.
Email: info@metricinsights.com
Updates to This Policy
We may update this privacy policy periodically to reflect changes in our practices or legal requirements. The most recent version will always be available on our website.
